Matrix Technologies.
Driving High-Intent B2B Leads for a Hologram Security Sticker Manufacturer
KEYWORDS RANKING ON GOOGLE PAGE 1
organic traffic growth
increase in qualified B2B enquiries
lower cost per lead
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SERVICES PROVIDED :-
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The ChallengeMatrix Technologies is a specialized hologram security sticker manufacturer operating in a niche B2B segment. Despite strong manufacturing capabilities, they faced critical digital challenges: Low visibility for high-intent B2B keywords Inconsistent inbound enquiries Website traffic without conversion focus Difficulty attracting enterprise-level buyers
Strategy & Execution
When the right eyes are on your brand, growth follows naturally.
High-Intent SEO & Keyword Domination
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Identified and targeted keywords used by procurement teams, manufacturers, and brand owners.
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Built SEO-optimised service pages and industrial landing pages.
👉 Result:
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68+ high-intent keywords ranking on Page 1 of Google
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22.5× increase in organic website traffic
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70% of organic traffic coming from commercial-intent searches
Website Conversion Rate Optimisation
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Redesigned service pages with clear CTAs, trust signals, and enquiry-focused layouts.
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Added industry-specific use cases and credibility elements.
👉 Result:
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2.6× improvement in website conversion rate
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45% increase in enquiry form submissions
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35% reduction in bounce rate
Google Search Ads for B2B Lead Generation
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Ran search campaigns targeting procurement and manufacturing decision-makers.
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Focused on exact-match and phrase-match high-intent keywords.
👉 Result:
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47% reduction in cost per lead
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Higher lead quality with faster sales cycle
Retargeting & Lead Qualification Funnel
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Implemented retargeting campaigns for website visitors and enquiry drop-offs.
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Optimised messaging for industrial buyers and repeat visits.
👉 Result:
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28% increase in return visitor conversions
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Stronger lead qualification before sales handover
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20% increase in referral sales through incentivised sharing
