VITAMINBERRY

Scaling a Multi-Brand Gym Supplement Store & E-commerce Platform

0 %

Increase in Repeat Purchases

0 +

Organic Instagram Followers

0 x

Increase in Online & In-Store Conversions

0 +

Influencer Collaborations

  • SERVICES PROVIDED :-
INFLUENCER MARKETING
SOCIAL MEDIA MANAGEMENT
META ADS
WHATSAPP MARKETING
SHOPPING ADS
WEBSITE DEVELOPMENT
  • The Challenge
    Vitaminberry is a popular multi-brand gym supplement store with both offline and online presence. Key challenges included: Limited brand awareness in fitness and gym communities Low online sales and engagement despite high-quality products Fragmented marketing channels with no coordinated digital strategy Need to increase repeat customers and store footfall

Strategy & Execution

When the right eyes are on your brand, growth follows naturally.

Influencer & Creator Marketing

  • Executed 75+ influencer campaigns across Instagram and YouTube

  • Focused on micro and macro influencers to build trust and awareness

  • Created authentic product demonstrations and lifestyle content

👉 Result: 75+ influencer campaigns executed driving awareness and trust

Paid Advertising & Retargeting

  • Ran Meta ad campaigns targeting high-intent fitness enthusiasts

  • Used dynamic product ads, retargeting funnels, and lookalike audiences

  • Optimised campaigns to maintain profitable ROAS while scaling

👉 Result: 3× increase in online & in-store conversions

Email & WhatsApp Marketing

  • Created automated flows for abandoned carts, new launches, and promotions

  • Segmented audience based on purchase behaviour

  • Turned messaging into a consistent revenue channel

👉 Result: 40% increase in repeat purchases from retention campaigns

Organic Social Media Growth

  • Built engaging content for Instagram and Facebook

  • Focused on fitness tips, supplements knowledge, and community engagement

  • Increased organic reach and engagement with reels and posts

👉 Result: 9,000+ organic Instagram followers fueling brand trust and repeat purchases